Address: Amalanand Bungalow, Plot No. 14 Survey No. 3023/14 Bhambhurda, Mangalwadi Society S B Road, Haveli, Pune, Maharashtra 411016
Email ID: contact@3dotsdesign.in
Tel: +91 9511696411 / +91 20 2566 5266
Get in touch with us!
Address: Amalanand Bungalow, Plot No. 14 Survey No. 3023/14 Bhambhurda, Mangalwadi Society S B Road, Haveli, Pune, Maharashtra 411016
Email ID: contact@3dotsdesign.in
Tel: +91 9511696411 / +91 20 2566 5266
Client
Paranjape
Industry
Real Estate
Year
2026
Position Misty Greens as a premium plotted community where residents don't have to choose between peaceful living and urban convenience, while highlighting the township's natural environment and lifestyle-led amenities.
Brand Strategy
PRINT Media
Visual Designing
Website Design
Brand Guidelines
Advertising
Social Media
Premium plotted developments are often perceived as distant from the city, making it difficult to communicate the balance between nature, connectivity and modern living in a cluttered real estate market.
Built the campaign around the thought "Powered by Nature," showcasing how every aspect of life is enhanced by the environment. Through a series of digital creatives, we highlighted the project's seamless blend of lush open spaces, strategic connectivity, township amenities and the opportunity to build a home surrounded by nature.
The campaign successfully reinforced Misty Greens' positioning as a nature-first plotted development, creating strong recall for the "Powered by Nature" proposition while driving interest among homebuyers seeking a balanced lifestyle close to the city yet away from its chaos.
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