Category: Design & Marketing

3D Architectural Visualization , 3D Architecture , 3d rendering , Advertising Agencies , Advertising Agency , Advertising Trivia , Agency Life , Ambush Marketing , Branding , Content Marketing , Creative Agency , Creative Campaigns in Digital Media , Crisis management , Design & Marketing , Digital Marketing , e-mail Marketing , Facebook Ad , Healthcare Branding , Hot Trends , Print Advertising , Real Estate Marketing , Restaurant Branding , SEO , Social Media Marketing , Startup Agencies , Uncategorized , Walkthrough Videos

by 3dots-blog November 16, 2023

It’s well established that advertisements are an integral part of our daily lives. They surround us every minute of our lives, and influence our thoughts, and desires. Over the years, ads have also played a role in shaping our perceptions of ourselves and others. This brings to the centre stage a complex issue: gender stereotypes […]

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by 3dots-blog November 9, 2023

Diwali, one of the most celebrated Indian festivals, embraces the values of togetherness and sharing at its heart. It’s also a period full of shopping sprees and heartfelt campaigns. Year after year, brands and agencies come out with campaigns that hold values and togetherness at their core. But there are some, which have imprinted themselves […]

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by 3dots-blog November 2, 2023

HUL and the sachet Sometime in the 1970s Chinni Krishnan decided to sell talcum powder and Epsom salts in sachets to make these products affordable to the middle income group. The idea came from the fact that the larger bottles and tins wouldn’t sell because the buyers found it too expensive. The resounding success got […]

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by 3dots-blog October 26, 2023

What’s our ultimate goal as advertisers? Grab your consumers’ attention and make a mark in the minds of your audience. Well, some went on to make history, with campaigns that have today become traditions and norms. Here’s a quick read on three brands that won the social behaviour sweepstakes with their ads. 1. How the […]

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by 3dots-blog October 19, 2023

The ICC Men’s Cricket World Cup 2023 began weeks ago, and the excitement surrounding this tournament has only risen with each passing day. Fans have embraced this prestigious battle, with patriotism, unity, passion and prayer. And as they say, cricket is not just another sport, but a religion in India. Plenty of brands and advertisers […]

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by 3dots-blog October 12, 2023

With dwindling attention spans and screens getting smaller, it is definitely a challenge to engage users with content for long. Writing short sales copy, in itself, is a creative ‘task’. When we think of copywriting, we often feel the lesser, the better. This is not untrue, it is difficult to crack a good campaign line […]

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by 3dots-blog October 5, 2023

The brands that sell directly to the buyers online without reaching out to retail stores or any distribution network are called D2C or ‘Direct to Consumers’. Over the years, social media has played an important role in their exponential growth. These D2C companies have wisely leveraged social media to drive their sales and establish a […]

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3D Architectural Visualization , 3D Architecture , 3d rendering , Advertising Agencies , Advertising Agency , Advertising Trivia , Agency Life , Ambush Marketing , Branding , Content Marketing , Creative Agency , Creative Campaigns in Digital Media , Crisis management , Design & Marketing , Digital Marketing , e-mail Marketing , Facebook Ad , Healthcare Branding , Print Advertising , Real Estate Marketing , Restaurant Branding , SEO , Social Media Marketing , Startup Agencies , Walkthrough Videos

by 3dots-blog September 27, 2023

Remember the ID cards we pinned to our uniforms as kids? These tiny laminated cards carry our basic information. Similarly, branding involves creating a unique identity and position of their products or services in the market. It helps you build a bond with the target audience. Right from the name, logo, colour palette to developing […]

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by 3dots-blog September 21, 2023

Have you felt that the apps in your mobile phone know you better than your close ones? These push notifications have gone beyond tailoring content to your preferences. They are now aware of your moods, current situation at work place and even your period cycle. A study reveals that these push notifications are 50% more […]

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by 3dots-blog September 14, 2023

Creating a CGI (Computer Generated Imagery) advertisement has become the new hack to go viral. Some of these faux OOH (Out of Home Advertising) ads have truly made headlines. For instance, the mammoth sized Barbie stepping out of the box by the iconic Bhurj Khalifa and the brilliant ad by L’Oreal showcasing an oversized lipstick […]

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Category: Design & Marketing

Men and Ads Common Stereotypes in Advertising

Ideas that sparked right: The best Diwali Ads of recent times

3 Times Brands Changed To Enter the Indian Market

3 times advertising won the social behaviour sweepstakes

PITCH-PERFECT: The most interesting ads from the Cricket World Cup 2023 season

Three tricks to ace the art of copywriting

3 secrets of D2C brands that help boost their digital presence

How to rebrand like a pro

Push notifications: useful reminder or a daily annoyance?

What are the benefits of CGI advertising?