May 2024 - 3 Dots Design Pvt. Ltd.

The logo is the face of your company. A strong logo not only reveals the company’s identity but also attracts new customers. This is why investing time in creating an attractive logo is crucial. “Don’t touch the logo” is a common directive in many design briefs. However, in recent times, brands have been getting quirkier […]

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In the advertising world, where trends and strategies come and go, one thing remains the cornerstone of every successful campaign—the big ideas. It is the heartbeat of creativity; the driving force behind impactful storytelling. David Ogilvy, the OG of the ad world once wrote – “It takes a big idea to attract the attention of […]

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In a digital world crowded with data, storytelling stands like a beacon of light. It isn’t merely about relaying information these days. It’s about crafting narratives that resonate with your audience, align with your brand message, and while driving growth towards your marketing goals. In our last blog, we delved into the different types of […]

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The art of storytelling is the magic wand that has the power to turn ordinary content into an extraordinary journey for the reader. A well-told story is among the best content marketing strategies you can ever have. In our last blog, we discussed how storytelling helps brands connect with their audience. Read it here. Storytelling […]

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In today’s fast-paced digital world, where information bombards us from all angles, one strategy stands out as a classic – storytelling. It resonates with your audience like no other, engages, and more importantly, remains in the minds long after they’ve disengaged from the content. Just like grandma’s tales from your childhood that you remember till […]

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Month: May 2024

TIMES BRAND LOGOS UNDERWENT A TEMPORARY CHANGE TO IMPACT CONSUMER SENTIMENTS

DECODING THE BIG IDEA IN ADVERTISING

The Art of Storytelling: How To Create Compelling Content

THE ART OF STORYTELLING: DIFFERENT TYPES OF STORYTELLING IN CONTENT MARKETING

THE ART OF STORYTELLING: WHERE CONTENT CONNECTS WITH THE AUDIENCE