3dots-blog, Author at 3 Dots Design Pvt. Ltd.

Ever stopped to think why you instantly recognize a half-bitten apple, a tick mark, or golden arches? That’s the power of a well-made logo. But come on, these aren’t merely arbitrary shapes pulled together by some design school kid with a fancy degree. Oh no. There is an entire science, a dash of magic and […]

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Instagram is turning things upside down once more, and this time, it’s rolling out the red carpet for AI-generated videos. If you’ve noticed your feed flooded with seamless, high-quality AI-generated Instagram Reels, that’s no coincidence. Instagram’s algorithm is fixated on them, and for good reason, AI-driven content has users engaged for longer, which makes the […]

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In today’s digital world, first impressions are all that matter. When users land on any Instagram account, they don’t merely glance at individual posts, they view the entire grid as a unified entity. This is where the Instagram grid strategy enters the picture. But is it a savvy content marketing tactic or merely an aesthetic […]

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Social media is changing more rapidly than ever, and in 2025, it’s imperative for companies to have a clearly outlined social media strategy to enhance brand recognition and achieve the best ROI. With emerging trends, changing demographics, and rising competition, brands need to be at the forefront by developing a data-driven and interactive strategy. As […]

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As we move into 2025, the role of AI in developing, maintaining, and optimizing brand identities is more dominant than ever before. But will AI be able to surpass human creativity? Let’s see how AI is changing branding and what it implies for companies seeking a branding agencies or a digital marketing agencies. The AI […]

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Yes, you heard that right. Fonts have feelings too! The typography we choose plays a huge role in giving human traits to non-human things. Just like clothing shapes how people perceive us, fonts shape a brand’s personality. The way we dress ourselves influences impressions, likewise, the fonts we select “dress” our brand. The subtle art […]

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Ever wondered why you’re suddenly bombarded with perfume ads while doom-scrolling on social media, just after searching “perfumes to buy” on Amazon last night? That’s the power of precision marketing in today’s digital age. Advertising has come a long way from spotting a new car on a billboard on your way to work to seeing […]

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In today’s evolving digital landscape, the way people behave online is changing drastically. Their patterns of consuming, creating, shopping and even searching online has changed. Traditional search engines like Google are no longer the sole platforms for finding answers online. With the rise of AI-driven tools like ChatGPT, Bing Copilot, and Perplexity, businesses need to […]

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Ever watched a video that you understand nothing about just because it had an engaging hook? Do reels keep you engaged in doom scrolling throughout the night? In today’s digital world, brand communication has found its soul in Social Media. The right social media strategy can elevate brands from obscurity to industry leaders. The secret […]

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In today’s cluttered and competitive world, standing out from other businesses who bombard you with endless messages is a task. For brands to stand out in such a noisy crowd – strategic advertising isn’t a choice but a necessity. Whether you’re a new startup wanting to leave a mark or an established business redefining your […]

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Author: 3dots-blog

Behind the Logo! The Untold Story of Iconic Identities.

Instagram is betting big on AI Videos. Don’t get left behind!

Are Instagram Grids a Smart Strategy or Just Aesthetic Vanity?

Social Media in 2025: A Strategy That Boosts Brand Awareness & ROI.

Can AI Build a Better Brand Than You? The 2025 Playbook Revealed!

Fonts have feelings too! How type influences perception.

Precision Marketing 2.0 – A Journey from Billboards to Algorithms.

The Next Generation of Search: Mastering Optimisation for Emerging Answer Engines

CONTENT THAT CONVERTS: A GUIDE TO CREATING ENGAGING SOCIAL MEDIA CONTENT

Make Your Brand Shine: A Guide to Strategic Advertising