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Why Every Business Needs a Clear Branding Strategy
It is rightly said that, your brand is not what you sell, it is the experience you deliver. May it be Coca-Cola’s ‘Open Happiness’ or Macdonald’s ‘I’m lovin’ it’, some experiences have worked wonders globally. The digital world has evolved and expanded, exponentially. Branding is the buzzword. Whether you’re a startup, a mid-sized firm, or […]