Category: Content Marketing

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by 3dots-blog September 1, 2023

India is a land of diverse festivals. Each festival has its significance and is celebrated with immense joy & fervour. The festive season is one of the most awaited times for people to buy new things or give gifts to loved ones. During this time, we witnessed a surge in festive based advertising. This is […]

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by 3dots-blog August 24, 2023

Social media is now a conventional form of communication. From businesses to influencers, content calendars are becoming an easy way to keep content updated. A content calendar is a written schedule of when and where to publish the upcoming content. It typically includes promotional posts, partnerships and updates to existing content. Having said that, Content […]

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by 3dots-blog August 17, 2023

Be it ‘Maa ke Haath Ka Khaana’ or ‘Darr ke Aage Jeet Hai’, most brands in India use a generous serving of emotions in their ads. Such thought provoking campaigns certainly hit the right hemisphere of the brain generating positive emotions. On the other hand, we have Abhinav Kumar known as the ‘trivago guy’ explaining […]

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by 3dots-blog August 10, 2023

Marking eight years of evolving in the ad space we have left an impressive mark in the advertising, branding and marketing in Pune. In the previous blog, we mentioned the signature campaigns launched for some of our esteemed clients. Part two, is a continuation of our remarkable campaigns launched in the previous year. Mangalam Landmarks […]

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by 3dots-blog August 3, 2023

Eight years of evolving in the ad-space through our creative excellent communication strategies and building strong presence for brands, we have come a long way! 3 Dots Design has certainly left an impressive mark in the advertising, marketing and brand space in Pune. We are grateful for all the love and support that has poured […]

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by 3dots-blog July 27, 2023

We have all been guilty of mindlessly scrolling through reels on our socials. What started off as making fun videos tik tok, has today blown into a full blown marketing and engagement activity. Meta launched Reels more than 2 years ago, and our algorithms have changed drastically ever since. This has in turn forced brands […]

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by 3dots-blog July 20, 2023

Marketing has been an integral part of the entertainment sector. Movies and series have realised how impactful marketing can tap on the right set of audience. The upcoming movie Barbie, which releases this Friday, has stepped up their marketing game by involving various strategies like building anticipation with strategic launches, leveraging on user-generated content, strategic […]

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by 3dots-blog July 13, 2023

Before the trend of binge-watching, sitting in front of television set-ups and watching shows was a different buzz. What also stood apart in this era of daily soaps, were the commercials of this era that have left an imprint in our minds. From the scripts to the settings and even the cast, they have all […]

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by 3dots-blog June 22, 2023

Advertising has been that kid who has the courage to express their opinions in a classroom. The simplest way to accept a community with such diversity is to incline to learn the other side of the story and draw conclusions. Social media has always been an open place for one to understand, learn and evolve. […]

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by 3dots-blog June 15, 2023

For businesses both new and old- reputation is everything. Today, controversy can hit brands at any time, and topple their reputation. Take Bournvita’s recent sugar storm or Maggi’s MSG tests- they directly impacted the brand’s reputation and sales. Maggi had to go off shelves before it was relaunched again. A number of brands, from Air […]

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Category: Content Marketing

What is the significance of festive advertising in India?

How to create a Content Calendar

Logic vs Emotion: What sells in advertising?

In-Fine-Eight: A Recap Of The Year: Part 2

In-Fine-Eight: A Recap Of The Year : Part One

REELING THE CHANGE: HOW INSTAGRAM REELS HAVE ALTERED THE MARKETING GAME

Experimental marketing campaigns that were a blockbuster

The best of Broadcast from the past.

REPRESENTATION OF THE LGBTQ+ COMMUNITY IN INDIAN ADVERTISING

Brand Building with Trust!