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by 3dots-blog May 9, 2024

The art of storytelling is the magic wand that has the power to turn ordinary content into an extraordinary journey for the reader. A well-told story is among the best content marketing strategies you can ever have. In our last blog, we discussed how storytelling helps brands connect with their audience. Read it here. Storytelling […]

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by 3dots-blog May 2, 2024

In today’s fast-paced digital world, where information bombards us from all angles, one strategy stands out as a classic – storytelling. It resonates with your audience like no other, engages, and more importantly, remains in the minds long after they’ve disengaged from the content. Just like grandma’s tales from your childhood that you remember till […]

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by 3dots-blog April 25, 2024

For the past 17 years, the Indian Premier League (IPL) has kept the fans glued to their screens with its thrilling cricketing action. However, it’s not just the matches that have captured their hearts. Over the years, IPL has become synonymous with some iconic advertisements that have left a lasting impression on viewers with power-packed, […]

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by 3dots-blog April 18, 2024

IPL 2024 has shattered previous records, both on the field and off the field in terms of response from advertisers and viewers. Interestingly, it also poses the perfect pitch for brands to hit a six with their marketing campaigns, especially the smaller ones. Digital streaming platforms like Jio Cinema are the perfect platform for small […]

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by 3dots-blog April 11, 2024

Come April and a spectacle unfolds in India – IPL. Since its inception, IPL has emerged as more than just a cricketing extravaganza. It has transcended the boundaries of being a mere sporting event to become the beacon of sporting glory in India and the world. This season full of cricketing action has impacted another […]

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by 3dots-blog April 4, 2024

India’s retail spending on online sites is at an all-time high. India is in the top five countries with one of the largest online shopper bases globally. Online shopping has, no doubt, been a boon for brands in India. However, an aspect of online delivery which usually isn’t looked at is the packaging. Hundreds of […]

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by 3dots-blog March 21, 2024

Agencies, developers, freelancers or even cafes – there’s one thing common among all, the way the audience searches for us. And more than often, it’s through a Google or Bing search, where our website pops up. The truth is, today your website’s an enormous part of your business’s success. It helps your potential customers find […]

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by 3dots-blog March 14, 2024

Keeping up with social media’s algorithm is like hitting a moving target. You think you’ve got it figured out, and bam! There’s a new update and everything changes again. But that doesn’t stop brands from trying to make their content go viral on social media or maximise customer engagement. Why? Because this is where the […]

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by 3dots-blog March 7, 2024

International Women’s Day is here, and has taken over our feeds and meetings. Agencies and marketers are busy brainstorming campaigns which could play its part in fostering gender equality and acknowledging the achievements of women worldwide. However, as brands focus on empowering women and bring women’s achievements to the limelight, it’s disheartening to witness the […]

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by 3dots-blog February 29, 2024

If you’re a fellow wordsmith, or someone who’s generally tired of this term being overused, welcome! It’s no secret that AI has become a hot topic for media professionals and business owners alike. As copywriters, we have to keep up with constant pop culture trends, changing client demands, and also update ourselves in this ever-changing […]

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Category: Advertising Agency

THE ART OF STORYTELLING: DIFFERENT TYPES OF STORYTELLING IN CONTENT MARKETING

THE ART OF STORYTELLING: WHERE CONTENT CONNECTS WITH THE AUDIENCE

IPL THROWBACK: THE BEST ADS OF ALL TIME

IPL AND ONLINE STREAMING: A WIN-WIN FOR SMALL BRANDS

ADVERTISING AND IPL: A MATCH TO REMEMBER

GOING OUT-OF-THE-BOX WITH ON-BOX ADVERTISING

Tips and Tricks to Rocket your SEO Rankings

How to tweak social media to become your brand’s bestie

Women and Brands: Tackling Misogyny One Comment At a Time

The Changing Narratives of Copywriting