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In the ever-evolving world of digital marketing, staying ahead of social media trends is no longer optional—it’s essential. With billions of users engaging across platforms daily, social media continues to shape how brands connect, engage, and convert. Whether you’re a seasoned marketer or just getting started, these top 10 social media statistics for 2025 will […]

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When it comes to navigating the bustling world of social media, selecting the right platform can feel like choosing the perfect dish from an extensive menu—overwhelming, to say the least. With so many social media platforms available, it’s crucial to pick the ones that align with your brand‘s goals, target customers, and overall marketing strategy. […]

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Once upon a time, in the land of Bollywood, cricket, and chai, there were only two types of influencers—those with a heartbeat and those with a pulse on social media trends. But guess what? There’s a new kid on the digital block, and it’s not even human. Say hello to AI Influencers, the coolest virtual […]

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As people work round the clock on SEO, social media and trends – It’s time to address the elephant in the room: Why are marketers not reading blogs anymore? Yes, we’re talking to you, the ones who work a number of blogs weekly but end up wondering is this even working? The ones who feel […]

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Hello fellow digital warriors! Now that we’re well into the year, it’s time to review how our social media strategies have fared so far and well, what’s actually trending. Ready? Let’s dive in! Short-Form Videos: Because Nobody Got Time for Long Boring Stuff Youtube Shorts, Instagram Reels and the likes have taken the social media […]

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Keeping up with social media’s algorithm is like hitting a moving target. You think you’ve got it figured out, and bam! There’s a new update and everything changes again. But that doesn’t stop brands from trying to make their content go viral on social media or maximise customer engagement. Why? Because this is where the […]

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Merely having an Instagram account doesn’t cut the deal anymore. With every other Instagram update, it gets difficult for content creators and marketers to understand what to do to make sure their content is seen and heard. If you’re an influencer, creator or a business, you must have come across the words Instagram Creator and […]

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Instagram had over 2 billion active monthly users in 2022, and was expected to reach 2.5 billion monthly active users by 2023. Infact, a study highlighted by the platform itself suggests that 95 million photos and videos are posted on Instagram each day. Which means that if the average person spent only a second looking […]

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As much as we despise it, there are times when we feel like not opening YouTube just because we are pointlessly forced to take up YouTube Premium. We hardly remember the last time when we saw a long-format video on YouTube without an ad popping up in between. Today, videos are the way to engage […]

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Today’s social media world thrives on the fuel of likes, comments, shares and reposts. The major chunk of digital marketing depends on how much engagement the website or brand is generating. Everything revolves around consumers, sometimes in an intrusive manner. All this is in order to stay relevant and alive in the market. Well, speaking […]

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Tag: Instagram

The Pulse of 2025: Top 10 Social Media Statistics Every Marketer Should Know

The Ultimate Cheat Sheet for Choosing the Right Social Platform for Your Business

From Bollywood to Bot-lywood: The Rise of AI Influencers in India

Why Are Marketers Not Reading Blogs Nowadays? Wake Up and Smell the SEO!

Marketing 101: Trends and Strategies to Stay Ahead on Social Media

How to tweak social media to become your brand’s bestie

Instagram Creator Account: Is it worth the switch?

Creator mindset: Unlock your brand’s social media growth

Outstream Video leads the way forward in the Digital Realm?

Organic vs. Paid: How much of our audience is real?